Tuy Kbuôr — B2B Marketing, Systems & Execution

B2B MARKETING · SYSTEMS · OPERATIONS

AI, Automation & Content Systems

I work in B2B marketing and marketing operations at SV Telecom, with a background in design, UI/UX, and website development. I build structured content workflows and develop AI Content Tool.

AVAILABLE FOR SELECTED FREELANCE ✦
5+
Years of experience
12+
Projects built
7+
Clients & collaborations
ABOUT ME

B2B marketing, built on design and systems thinking.

I work in B2B marketing and marketing operations at SV Telecom, with a background in design, UI/UX, and website development. That foundation shapes how I approach marketing: connecting content, websites, and workflows to support both the customer experience and day-to-day execution.

I apply AI and automation to practical marketing workflows and build content systems, including AI Content Tool—a product I own and develop. My work brings together content planning, AI-assisted writing, editorial review, and SEO tracking. Through my projects and Build in Public writing, I share the decisions, experiments, and lessons behind that work.

AI Content ToolShowcaseScreenshots
FLAGSHIP PRODUCT·ECOSYSTEM CENTERPIECE

AI Content Tool

A content operating system built around real marketing workflows.

The system connects content planning, AI-assisted drafting, human review, multi-channel publishing, and SEO feedback into a unified operational loop.

Built & operated by Tuy
Marketing-ops first
Human-in-the-loop
AI Content Tool — Content Marketing Operating System Architecture
01·Context

Source truth, briefs, structured inputs

02·Generate

Draft creation for articles or social content

03·Review

Human checkpoints and editorial control

04·Publish

Content output across channels/workflows

05·Measure

SEO, rankings, search feedback, performance

PRODUCT SURFACES·MULTI-SURFACE PRODUCTION EVIDENCE
AI Content Tool - Editorial Calendar Surface

Editorial Calendar

Plan and coordinate content across channels and lifecycle stages.

AI Content Tool - Workflow / Review Surface

Workflow / Review

AI-assisted production with explicit human review and approval checkpoints.

AI Content Tool - SEO Feedback Loop Surface

SEO Feedback Loop

Turn search performance into the next content decision.

BUILT FOR
Marketing workflows · Content systems · SEO operations
STATUS
Active · Built in public
FOCUS
Planning · Review · Publishing · Search feedback
Selected Work
SELECTED WORK

Selected Work

Brands, products, and client work I help build and operate.

Career ProgressionMy Approach
MY APPROACH

Digital marketing, connected through strategy, design, and technology.

01FOUNDATION

Digital Marketing

My foundation in content, SEO, and digital channels shapes how I approach marketing.

Content · SEO · Digital Channels
02PRODUCT & UX LAYER

Design & Web

Working with UI/UX, websites, and digital products taught me to think about clarity, structure, and user experience.

UI/UX · Web · Product Thinking
03BUSINESS CONTEXT

B2B Marketing

Connecting content, websites, and business communication with longer buying journeys and multiple decision-makers.

Buying Journey · Business Communication
04OPERATING LAYER

Marketing Operations

Organizing the workflows behind planning, production, review, publishing, and measurement.

Workflow · Process · Governance
05CURRENT EXTENSION

AI & Automation

Applying AI and automation to practical marketing workflows, including AI Content Tool and content systems.

Automation · Content Systems · AI Workflows
CERTIFICATIONS / LEARNING

Learning that compounds into the work.

Selected credentials and learning paths that strengthen the foundations behind my work in marketing, UX and applied AI.

01/COMPLETED
COMPLETED
Foundations of Digital Marketing and E-commerce — Google Career Certificates
Course Certificate/Google Career Certificates · Coursera
Part of: Google Digital Marketing & E-commerce Professional Certificate

Foundations of Digital Marketing and E-commerce

Completed: September 20, 2026·Grade: 88.57%
Foundational Scope

Digital marketing fundamentals · Customer journey · Marketing funnel · Strategy · Performance measurement

02/PLANNED
PLANNED
Google UX Design Professional Certificate — Google
Professional Certificate/Google · Coursera

Google UX Design Professional Certificate

Foundational Scope

UX Design · User Research · Wireframes · Prototypes · Usability Testing

03/PLANNED
PLANNED
Microsoft Certified: Azure AI Fundamentals — Microsoft
Technical Certification/Microsoft · Microsoft Learn
Current Exam: Exam AI-901

Microsoft Certified: Azure AI Fundamentals

Foundational Scope

AI concepts · Responsible AI · Azure AI foundations

WRITING & BUILD IN PUBLIC

What I’m building and learning in digital marketing.

Work, music, life, and everything in between.

How I Work
OPERATING PRINCIPLES

How I approach marketing, systems and execution.

The tools change. The way I frame problems, build systems and make decisions should stay clear.

01 PROBLEMUnderstand what really matters.02 SYSTEMDesign repeatable workflows.03 HUMANKeep people in control.04 EVIDENCEMeasure, learn, iterate.
01PROBLEM

Start with the problem, not the tool.

Strategy, technology and automation only matter after the real business problem is clear.

02SYSTEM

Build systems, not isolated outputs.

I look for repeatable workflows, reusable structures and clearer handoffs instead of one-off execution.

03HUMAN

Keep human judgment in the loop.

AI can accelerate the work, but context, validation and final decisions still need ownership.

04EVIDENCE

Measure, learn, iterate.

Ship, observe what actually happens, then improve the system with evidence rather than assumptions.

LET'S CONNECT

Have something worth building?Let’s talk.

B2B marketing, digital experiences, content systems, AI automation — or an interesting problem somewhere in between.

Ho Chi Minh City, Vietnam
Working across digital, marketing and systems.